This continues to be sort of a "one stop shopping" source for company and industry research. Pretty easy to use. It also provides content from many of the Gale business reference book titles, like the Market Share Reporter and the International Histories..., for those of you who remember those titles.
From Gale:
"This database is perfect for quickly finding information for the assignments Business students are often given: Analyze a Case Study, Create a SWOT Analysis, Complete a Strategic Analysis for a Company, Develop an International Business Strategy for a Company. Students will find information on the History, Growth and Development of a company over time, resources to identify a company’s internal strengths and weaknesses, opportunities and threats. With Business Insights: Global, students can analyze corporate level strategies, and interpret their findings. There are:
- SWOT Reports
- Case Studies
- Plunkett Reports – I have attached a sample Industry Report, to showcase just how valuable they can be
- Global industry profiles –we have hundreds of in-depth industry profiles that look at the global economy; not just North American industries.
- Country profiles – provide essential understanding of population, economic environment, and outlook for Political, Commercial and Economic Risk
- Country Economic reports from Dunn & Bradstreet, The Economist Intelligence, the World Bank
- Additional full-text periodicals (academically and internationally focused like The Economist, The Financial Times, The New York Times, The Hill, Congressional Research Service Reports)
- More than 1,200 business executive video interviews for real world scenarios
- Interactive Charting tools to track global economic and business indicators by country; users may generate their own analyses and custom charts for use in reports and presentations; quickly compare emerging economies or population growth, literacy rates, etc. I have attached a report comparing Exports for China, US, Canada and Mexico for review, as it is a hot topic right now!
- 193 detailed country profiles (with deep links to related content and interactive statistical data to track Political, Economic and Commercial Risk, GDP, Inflation, Unemployment Rates, Population Growth, Life Expectancy
- Additional reference content – like our Market Share Report: Trends Over Time"
--Steve
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